Keyword Research

Keyword research is the 1^st and most important step for SEO. If you don’t research it properly, everything will be vain. On page and Off page will be useless and big waste of time and money.

Keyword research is a practice search engine optimization (SEO) professionals use to find and research alternative search terms that people enter into search engines while looking for a similar subject. Search engine optimization professionals research additional keyword, which they use to achieve better ranking in search engine. Once they find a niche keyword, they expand on it to find similar keyword. Keyword suggestions tools usually aid the process, like the Google Ads Keyword Planner, which offers a thesaurus and alternative keyword suggestions or by looking into google suggest.

The various search engine provide their own keyword suggestion tools, which also include the number of searches for each of those keyword. The keyword researcher must uses this information to select the correct keyword, depending on the SEO target of the website. Around 20-25% of searches are very specific long tail keyword entered into Google every single day. Keyword research is a most valuable and very high return activity in the search  marketing field.